360i Homepage Redesign

In May of 2013, 360i decided to redesign their homepage. The existing website was only a year old, but its blocky design felt more like a newspaper than a leading digital creative agency. Because the website is responsive and quite large, only a redesign of the homepage was feasible—but the new homepage had to share the same navigation as the existing interior pages. Other than that, the brief was quite open.

Working collaboratively with the Experiences and Technology teams, we proposed a full-screen multimedia carousel with parallax animation capabilities. Because this was a technically challenging execution, I worked closely with Senior Motion Designer Jesse Shaver and Front End Developer Dale Lawrence to transform my designs into responsive, adaptive web designs. The result was a web presence the truly highlights the amazing work 360i creates every day. Visit the website at 360i.com.

Redesign Team:
SVP, Experiences: Amy Vickers
Creative Director:
Brendan Kennedy
Lead Designer:
Meryl Friedman
Senior Motion Designer:
Jesse Shaver
Front End Developer:
Dale Lawrence

360i_Homepage_Suite2

Homepage before the redesign:
360i_site_before

360i_Homepage2 360i_Homepage3